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Data-Driven Digital Marketing That Fills Your Pipeline.

From organic search and paid media to social campaigns and marketing automation - Dastute's digital marketing practice combines strategy, creative, and data analytics to deliver measurable ROI across every channel. We don't run campaigns; we engineer growth.

+187%
Avg. Organic Traffic Growth
for clients in 12 months
4.8×
Google Ads ROAS
average return on ad spend
10+
Channels Managed
search, social, email, display
Weekly
Reporting Cadence
full-funnel attribution reports

Marketing That Connects Technology With Commercial Growth

In 2026, digital marketing is no longer optional - it is the primary growth engine for B2B and B2C businesses operating in competitive markets. Dastute's marketing division combines the analytical rigour of a technology company with the creative output of a specialist agency. We build end-to-end marketing ecosystems that attract, nurture, and convert your ideal customers - with full-funnel transparency and weekly reporting at every step.

Our team operates across all major digital channels: organic search (SEO), paid search and display (PPC/Google Ads), social media management and advertising, content marketing, email marketing automation, influencer partnerships, and conversion rate optimisation. We integrate every channel into a unified data layer - giving you one source of truth for attribution, ROI, and growth decisions.

/ Capabilities

Our Complete Digital Marketing Services

Every channel managed by certified specialists with end-to-end accountability.

Search Engine Optimisation

Full-spectrum SEO: technical audits, crawl fixing, keyword research, on-page copy, internal linking, structured data, and white-hat link acquisition. We target commercially valuable keywords aligned to the latest Google core updates and UK search intent patterns. Includes Core Web Vitals and E-E-A-T compliance.

PPC & Paid Media Management

Google Search, Display, Shopping, and Performance Max campaigns. LinkedIn sponsored ads for B2B lead generation. Meta and TikTok ads for consumer brands. Budgets managed from £2,000 to £200,000+ per month with transparent cost-per-lead and ROAS reporting.

Social Media Management

Organic social strategy, content calendar creation, community management, influencer outreach, and paid social campaigns. Employee advocacy programmes and executive thought leadership content for B2B brands across LinkedIn, X, Facebook, Instagram, and TikTok.

Content Marketing

SEO-optimised blog articles, long-form guides, pillar pages, white papers, case studies, press releases, and video scripts. Content written by industry specialists - not generalist writers - ensuring technical accuracy and authority in complex sectors.

Email Marketing & Automation

Full lifecycle marketing: welcome sequences, lead nurture drips, cart abandonment, post-purchase flows, and newsletters. Platform expertise in HubSpot, Mailchimp, Klaviyo, ActiveCampaign, and Salesforce Marketing Cloud. Average open rates 28%+.

Marketing Analytics & Attribution

GA4 setup and audit, custom Looker Studio dashboard build, multi-touch attribution modelling, and CRM pipeline reporting. We connect marketing spend directly to pipeline and revenue - not just impressions and clicks.

Conversion Rate Optimisation (CRO)

Landing page A/B testing, heatmap analysis, user session recording, form optimisation, and checkout funnel improvements. We systematically increase the percentage of visitors who convert, maximising ROI from your existing traffic.

Brand Strategy & Digital Identity

Brand positioning frameworks, messaging hierarchy, tone of voice guidelines, and visual identity for digital channels. Valuable for technology companies entering the UK market, post-merger rebranding, or businesses scaling to enterprise.

/ Who we grow

Creative craft with measurable marketing.

We plan, design and run the marketing that brings customers in, from your Instagram feed and reels to the Meta and Google ad campaigns that fill your enquiry pipeline. Every campaign is tracked, reported and improved every month.

Education

Study-abroad consultancies · education finance

Hospitality

Resorts · hotels · serviced apartments

Retail & Jewellery

Jewellery showrooms · home décor · fashion

FinTech & Healthcare

Payments · disability support · Ayurveda clinics

/ Proof from live client accounts

1.1M+

Views generated

Meta ads + organic reels

1000+

Leads & enquiries

Meta + Google Ads

₹50

Best cost per lead

Education client · Meta lead ads

10.0%

Google Ads CTR

Hospitality client · ₹2.95 per click

56×

Follower growth

Retail client: 50 → 2,849

< ₹10

Per WhatsApp chat

Retail client campaigns

/ Scope of work · what we support

Content, social media & creative

SM

Social Media Management

  • Monthly content calendar, approved before posting
  • Posting and scheduling on all agreed platforms
  • Captions, hashtags and Tamil/English copy
  • Profile optimisation: bio, highlights, links
  • Comment and DM monitoring with your team
  • Festival, offer and topical posts
CR

Creative & Content Design

  • Static posts, carousels and stories
  • Ad creatives in multiple sizes for testing
  • Offer banners, posters and flyers
  • Brand-consistent templates
  • Creative refresh when ads fatigue
  • Source files shared on request
VD

Reels & Video Production

  • Reel concepts and scripts
  • On-location shoots
  • Editing, subtitles, music, motion graphics
  • Testimonial and founder-led videos
  • Product demos and walkthroughs
  • YouTube Shorts adaptation
/ Expertise

Industries We Serve

Sector-specific marketing strategies built around compliance requirements, buyer behaviour, and competitive landscapes.

Financial Services & Fintech

FCA-compliant financial promotions, lead generation for IFAs and challenger banks.

Healthcare & Pharma

MHRA/ABPI compliant healthcare marketing, HCP digital engagement.

B2B Technology & SaaS

ABM campaigns, intent-data targeting, long sales-cycle nurture.

Legal & Professional

Thought leadership, SEO for high-value practice area keywords.

E-commerce & Retail

Full-funnel performance marketing, seasonal campaigns, retention programmes.

Manufacturing & Industrial

LinkedIn B2B campaigns, trade publication SEO, distributor portal marketing.

/ Tangible Outputs

What We Deliver

Tangible outputs that build long-term marketing equity - not just monthly reports.

Marketing Strategy Document

Full-channel strategy: target audience personas, channel priorities, messaging matrix, and 12-month content calendar.

SEO Audit & Roadmap

Technical SEO audit with prioritised action list, keyword gap analysis, competitor backlink report, and 6-month ranking projection.

Monthly Performance Report

Full-funnel attribution report: impressions → clicks → leads → pipeline → revenue. Includes spend vs. return by channel.

Campaign Creative Assets

Ad copy variants, landing page designs, email templates, and social media visuals - all brand-aligned and A/B tested.

Live Analytics Dashboard

Custom GA4 and Looker Studio dashboard giving your team 24/7 visibility of all metrics - refreshed daily, no waiting for the monthly report.

Quarterly Strategy Review

Every quarter, we reassess channel mix, budget allocation, keyword opportunities, and competitive positioning to recalibrate strategy.

Tools & Technology Stack

Industry-leading platforms operated by certified specialists.

Google AdsMeta Business SuiteLinkedIn Campaign ManagerAhrefsSEMrushScreaming FrogGoogle Search ConsoleGA4Looker StudioHubSpotMailchimpKlaviyoActiveCampaignHotjarOptimizelyVWOMicrosoft ClarityUserTestingSurfer SEOClearscopeSprout SocialBufferHootsuiteLinkedIn Sales NavigatorGoogle Tag ManagerMicrosoft AdsSalesforce Marketing CloudTriple WhaleJasper AIMarketMuseGrammarlyFigmaCanva Pro

/ How we work

From kick-off to results: a clear 30-day launch plan

  1. Week 1

    Discover & set up

    Brand study, competitor research, account access, pixel and tracking set-up.

  2. Week 2

    Plan & create

    Strategy, content calendar, first batch of creatives and reels for approval.

  3. Weeks 3–4

    Launch & test

    Content goes live; ads launch with small test budgets on 2–3 creatives.

  4. Month 2

    Optimise & scale

    Shift budget to winning ads, refine audiences, add retargeting.

  5. Monthly

    Report & improve

    Performance report, review call and next month's plan.

One point of contact

A dedicated account manager coordinates design, video, ads and SEO for you.

Approval before posting

Every calendar, creative and ad is shared with you for approval first.

Full transparency

Ad accounts stay in your name. You can see every penny of spend at any time.

Go live within 2 weeks of kick-off

Once access and brand assets are shared, your first content and campaigns launch in Week 2–3.

Monthly report every cycle
See plans and pricing

Frequently Asked Questions

What digital marketing services does Dastute offer?

We provide SEO, PPC and paid media, social media management, content marketing, email marketing and automation, conversion rate optimisation, brand strategy, and marketing analytics with attribution.

How do you measure marketing ROI?

We set up analytics and attribution before campaigns launch, then report results in a live analytics dashboard, a monthly performance report and a quarterly strategy review.

How does a marketing engagement start?

Every engagement starts with a discovery and audit, including an SEO audit and roadmap, followed by strategy and planning, campaign build and launch, then ongoing optimisation and reporting.

Which industries do you market for?

We work with financial services and fintech, healthcare and pharma, B2B technology and SaaS, legal and professional services, e-commerce and retail, and manufacturing.

/ Process

Our Marketing Engagement Process

From discovery to full-funnel optimisation - transparent, structured, and results-driven.

Onboarding to first campaign live: 2–3 weeks
01

Discovery & Audit

We audit your current digital presence: existing keyword rankings, traffic sources, ad account performance, social following, and competitor positioning. This establishes the baseline.

02

Strategy & Planning

We develop a 12-month digital marketing strategy with channel prioritisation, budget allocation, messaging framework, and measurable OKRs agreed with your team.

03

Campaign Build & Launch

We set up tracking, build creative assets, configure automation workflows, and launch campaigns - with a structured go-live checklist.

04

Optimise & Report

Weekly performance monitoring with automated dashboards. Monthly strategic review calls. Quarterly strategy recalibration based on results and market changes.